HOW TO USE THIS ONLINE MAGAZINE
by clicking the arrows at the side of the page.
by clicking anywhere on the page. A slider will appear, allowing you to adjust your zoom level.
and move the page around when zoomed in by dragging the page.
and return to the original size by clicking on the page again.
by entering text in the search field and click on "In This Issue" or "All Issues" to search the current issue or the archive of back issues
a PDF of this magazine.
by clicking on thumbnails to select pages, and then press the print button.
a page via email, Facebook, Twitter and more.
TO VIEW PREVIOUS EDITIONS
, click the
button at the bottom of the screen.
Beyond the Bale : December 2011
December 2011 Beyond the Bale 5 off-farm the lawns of the british consulate in tokyo, Japan, filled with a flock of grazing sheep followed by a fashion show exhibiting the season’s best wool designs for men and women. The Campaign for Wool with Wool Weeks running across the world over the coming months and years. With an equal focus on fashion and interiors, I am sure it will go from strength-to-strength. “My commitment to this campaign will not waiver and I hope that over the coming years there will be ever more of you who are proud to be just a little bit woolly!” INtErNatIoNaL WooL WEEK As part of International Wool Week in october, the Wool Modern exhibition travelled to Germany where it took over the Galeria Kaufhof store at the Alexanderplatz in Berlin. The exhibition will travel to Australia in mid-2012. In Japan, the British Consulate in Tokyo hosted a reception with a difference. The lawns filled with a flock of grazing sheep followed by a fashion show exhibiting the season’s best wool designs for men and women. Throughout the rest of the city, retailers such as Isetan, Paul Smith, and DAKS celebrated the International Wool Week with in store displays showcasing new wool wear. In the Netherlands, the grandiose Maison de Bonneterie department store showcased international fashion brands as well as the most exciting up-and-coming designers such as award winning fashion designer Magnus Dekker – all using wool. A special window display was installed by the students from the Amsterdam Fashion Institute with a suit made with woollen fabric manufactured by Dormeuil. And dressed in a woollen outfit by fashion designer Hans Ubbink, the famous Dutch musical star Jim Bakkum went “under the wool” , with Amsterdam locals able to have their photo taken in bed with Jim and learn about sleeping better with wool. In Spain, celebrated fashion designer Estrella Archs created a surreal and magical showcase titled ‘Avenue of Wool’ on Madrid’s Serrano Street, themed around a heaven and earth motif. The event emphasised how wool’s natural qualities start within the earth and will one day return there. In the city’s Salamanca district, retailers such as Roberto Verino, Zara and El Corte Inglés celebrated wool in stores. The Norwegian capital oslo promoted the origins of wool with a sheep-shearing event held next to the Parliament Building. Throughout the city, a ‘woolly trail’ saw fashion designers showing off the fibre’s versatility in installations and shop fronts. Elsewhere, wool products were on sale including at a special pop-up shop within Steen & Strøm, Norway’s largest department store. More information: www.campaignforwool.org The full transcript of Prince Charles’s speech is available at: www.princeofwales.gov.uk serrano street in madrid, spain, came alive as “the avenue of Wool” by fashion designer Estrella archs.