HOW TO USE THIS ONLINE MAGAZINE
by clicking the arrows at the side of the page.
by clicking anywhere on the page. A slider will appear, allowing you to adjust your zoom level.
and move the page around when zoomed in by dragging the page.
and return to the original size by clicking on the page again.
by entering text in the search field and click on "In This Issue" or "All Issues" to search the current issue or the archive of back issues
a PDF of this magazine.
by clicking on thumbnails to select pages, and then press the print button.
a page via email, Facebook, Twitter and more.
TO VIEW PREVIOUS EDITIONS
, click the
button at the bottom of the screen.
Beyond the Bale : September November 2009
Amajor cotton apparel manufacturer has introduced Australian Merino wool into a range of its cotton yarns to provide trans-seasonal garments with a softer and more luxurious feel. The yarns, developed by the Esquel Group with AWI support, are indicative of a new trend by cotton apparel manufacturers to achieve a more comfortable feel in their garments by using cotton/Merino wool blends instead of 100 per cent cotton. The Esquel Group is one of the world's leading producers of premium cotton apparel. Based in Hong Kong with production facilities in China, Malaysia, Vietnam, Mauritius and Sri Lanka, the group manufactures for some of the world's best known brands, including Tommy Hilfiger, Hugo Boss, Nike, and major retailers such as Marks & Spencer. By blending Merino wool with cotton, AWI and Esquel have created yarns that are softer and more comfortable to touch and wear than 100 per cent cotton. The yarns are lighter, breathe better, have more elasticity and provide better UV protection. The yarns, being marketed as ComerinoTM, were launched by Esquel and AWI at the SpinExpo trade show in July in New York. Jimmy Jackson, AWI general manager for key accounts and innovation, said Esquel has blended Merino wool grown in Australia with its own extra long staple (ELS) cotton grown in China to create 90/10, 80/20, 70/30 and 45/55 cotton/wool blend yarns. "By combining Merino wool with cotton, Esquel has created a softer yarn with a better hand-feel, which is also easy care. The yarns are suitable for trans-seasonal garments, casual and outdoor fashion, menswear and womenswear," Jimmy says. "The launch of the ComerinoTM yarns is particularly significant this year given that 2009 is the United Nations International Year of Natural Fibres." More information: www.wool.com/market Merino wool imbues cotton with year-round élan KEY POINTS l A major cotton apparel manufacturer has introduced Australian Merino wool into a range of its cotton yarns. l The yarns provide trans-seasonal garments with a soft and luxurious feel. September -- November 2009 BEYOND THE BALE 7 SELLING MORE WOOL
June August 2009