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Beyond the Bale : September 2019
New Australian knitwear label Wolfgang Scout was founded on the principle of producing Merino wool knitwear with a light environmental footprint and a fully traceable and ethical supply chain. The brand’s three founders – Natalie Wood, Carla Woidt and Marianne Horton – are no strangers to wool or the fashion industry, having previously worked for prominent brands including Country Road, Veronika Maine, Temperley and Helmut Lang. Carla is also the daughter of a shearer, so wool has long been a pivotal part of her life. The three came together with a desire to do what they love but better: selecting each part of their supply chain based on ethical and sustainability principles and then building strong relationships with them. Their wool is sourced from a single Victorian sheep farm, Kia Ora Merino (see opposite page); they use no chemicals in the processing of the wool; they work closely with a local small-scale spinner; the yarn is hand-dyed in Australia using non-hazardous and low impact dyes; and each garment is then knitted by hand by artisan knitters in India. “Wolfgang Scout is built around a philosophy of interwoven connections: to people, to place and to the natural environment,” Carla said. “The many hands that come together to make our products are selected with care and treated like family. We believe in treading lightly on this earth and creating long-lasting products.” TRACEABLE AND SUSTAINABLE SUPPLY CHAIN The development of a unique wool yarn is at the heart of Wolfgang Scout. It is made from 100% superfine Australian Merino wool, with a quality of micron that is rarely found in handknit garments. “We buy wool by the bale in its original state, sourced from one farm, Kia Ora Merino, that shares a philosophy in keeping to our standards. Having our yarn fully traceable and knowing the woolgrower that produced the fibre is important to us,” Carla said. “Wool is most beautiful, most kind to our skin and best for the earth in its natural form, so we use no chemicals in the processing of our wool. “To get exactly the type of yarn we wanted, we worked closely with a small-scale spinner in Victoria. It is the lightest and softest yarn you could imagine, something that exemplifies the quality of the raw material and celebrates wool in its purest form.”The Wolfgang Scout yarns are also available to buy in skeins as they also share a philosophy around the connection to the art of ‘making’. “Our yarns are environmentally friendly, sustainably Wolfgang Scout's debut collection features sweaters made with 100% superfine Merino wool sourced from Kia Ora Merino at Winslow in Victoria. produced, and responsibly dyed with organically certified dyes to our own unique color palette.” “Having our yarn fully traceable and knowing the woolgrower that produced the fibre is important to us.” Carla Woidt, Wolfgang Scout Wolfgang Scout’s jumpers are hand knitted in rural southern India by artisans at a female-run, female-only factory, which provides education and above-average wages to its employees. “It is a personal, sustainable and transparent production practice which empowers the artisan knitters. Each garment is made, from the first stitch to the last, by one person, so it can take more than 40 hours to complete one jumper.” Wolfgang Scout’s wool garments are lovingly produced right along the supply chain. They are made to be treasured and handed down to future generations, just like the land on which the fibre is grown. MORE INFORMATION www.wolfgangscout.com Wolfgang Scout designer Carla Woidt with woolgrower Nicole Finnigan of Kia Ora Merino. Both businesses are focussed on producing their product in an environmentally friendly way. FASHION BRAND: WOLFGANG SCOUT ENVIRONMENTAL SUSTAINABILITY 20 OFF FARM
In the Shops - September 2019