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Beyond the Bale : December 2018
This year’s International Woolmark Prize womenswear winner Ruchika Sachdeva of Bodice Studio, from India, recently visited Australia to see the source of Merino wool and launch her winning wool collection Downunder. 2017/18 womenswear winner Ruchika Sachdeva visited Australia to launch her winning collection at stores including David Jones in Sydney and luxury fashion boutique Parlour X in Paddington, Sydney. While in Australia, Ruchika also visited a wool-growing property to discover the source of Merino wool, conduct a retail training session with Parlour X, attend the David Jones Spring/Summer runway show (which featured Bodice Studio and marked the first time the International Woolmark Prize has been included in this show) and participate in a Q&A panel with fashion students studying at the Whitehouse School of Design. “It was a wonderful experience and I think one of the best experiences I have had throughout working on the Woolmark collection,” Ruchika said of her visit to the farm. “Just the serenity and where it comes from is really humbling – and the amount of work and time that it takes, it’s really special. I feel really emotional being here.” Available through the International Woolmark Prize Retail Partner Network, the Australian Merino wool collection from Bodice Studio is also available globally at Boutique 1 (London and Dubai), Takashimaya (Tokyo), Tata Cliq Luxury (India), as well as online at Farfetch and Mytheresa. “While I already had exposure in India, since winning the International Woolmark Prize I’ve received a lot more and it has really given me a foot in the door and helped me understand how the market works and expose me to western stores, which has really helped the brand,” Ruchika added. Earlier this year, the International Woolmark Prize judging panel that selected Bodice Studio as the womenswear winner praised Ruchika for her technique and manufacturing process. Collaborating with hand weavers INTERNATIONAL WOOLMARK PRIZE WINNER VISITS AUSTRALIA Ruchika Sachdeva talking at the launch of her collection at the luxury fashion boutique Parlour X in Sydney, with Parlour X owner/founder Eva Galambos seated right, and Sustainability Editor of Vogue Australia Clare Press and Fashion Editor of The Australian Glynis Traill-Nash. Bodice Studio’s winning wool collection for sale on the Parlour X website. and encouraging them to take an unorthodox approach to traditional techniques, Ruchika produced an elegant collection honouring Australian Merino wool and the artisans of her native country, India. Parlour X owner/founder Eva Galambos is so enamored with Bodice Studio – having been introduced to the label when she sat on the judging panel of the competition – that she has not only purchased the International Woolmark Prize winning collection to stock in her boutique, but the label’s forthcoming collection as well. “Ruchika is an inspiring individual,” explained Ms Galambos. “She is a phenomenally eloquent communicator and such a considered intellectual and an absolute inspiration. She has a philosophical approach to design and thinks about techniques from start to finish which embodies what she’s trying to convey through her brand. “I hope to educate a lot of my clients who will value artisanal production and appreciate the fact that she is globally aware; she’s trying to make a difference and make consumers more environmentally friendly.” With support from The Woolmark Company, Ruchika has also hosted international media from American Vogue, British Vogue, Grazia Australia and Elle.com in India, allowing the journalists to discover her design process and journey into the heart of India’s traditional handloom villages. MORE INFORMATION Hear more about the visit in Episode 62 of The Yarn podcast, available at www.wool.com/podcast. OFF FARM 19
In the Shops - March 2019