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Beyond the Bale : December 2018
Celebrating 40 years of Hamilton’s Sheepvention, this year all eyes were on the runway as the best young designers from across Australasia presented their best wool fashion designs, in hope of winning a trip to the fashion capital of Milan. The International Woolmark Prize aims to imbue the participating designers with a long-term knowledge and love of wool that continues through their professional lives – which is exactly what is happening with Australian brand STRATEAS CARLUCCI. RMIT student Danielle Herbert’s design that won the Australasian Young Designer Wool Award at Sheepvention in Hamilton, Victoria. AMelbourne-based fourth year honours student at RMIT has taken out the prestigious Australasian Young Designer Wool Award at Hamilton’s Sheepvention. Danielle Herbert won the AWI-sponsored award with her evening wear entry. AWI supports the Australasian Young Designer Wool Award to encourage a new generation of Australian fashion design talent to use wool in their creations, now and in their future careers. This year’s competition attracted 38 entries, designing to the theme of Wool in Bloom. The award was judged by AWI Australia & New Zealand project officer Clementine Hurley, Warrnambool fashion designer Erin Grigg and event organiser Jackie O’Brien. “Danielle’s design showed the potential of renewable and sustainable fashion production practices and heroes Australian Merino wool as the luxury fibre of choice in the emerging designer market,” said Miss Having a longstanding relationship with AWI after winning both the men’s and women’s Australia regional finals of the International Woolmark Prize in 2015, Australian fashion label STRATEAS CARLUCCI has continued to champion Australian Merino wool in its collections each season. The brand recently unveiled its latest collection, which is available via one of the world’s leading online stores, Farfetch.com, which has more than 17 million monthly views and more than nine million fashion- forward consumers in all corners of the globe. With more than 60 pieces, the expansive collection was developed in partnership with AWI’s marketing arm The Woolmark Company and includes an extensive amount of Australian Merino wool. The collection, titled ‘UNEXPECTED NATURE’, explores the concept of breaking AN ENDURING RELATIONSHIP WITH WOOL down stereotypes and disrupting first impressions and was inspired by pushing technology and fabric innovation with wool. “Often there is a pre-conceived idea from a customer’s point of view about wool, and what garments are made from wool,” explains co-designer Mario-Luca Carlucci. “This capsule collection challenges the notion that wool is only used for traditional tailoring and knitwear by creating interesting hybrid-like garments and meshing sportswear with more traditional tailored pieces.” From working with local Australian knitter Aklanda, to Italian and Japanese mills, the collection sees a variety of interesting knitted and woven Merino wool fabrics in unique interpretations. It includes sportswear-inspired pieces, from hoodies, sweaters, anoraks, bombers and trenches, to classic tailored shapes including coats, outerwear, trousers and suiting to unique hybrid garments such dress-shirt variations and more. Crew neck jumper from STRATEAS CARLUCCI is one of many wool items from the brand available to buy on Farfetch.com – a luxury online retailer which has more than nine million customers across the world. Hurley. “Her wearable wool designs are beautifully cut and she shows clever and unique draping skills.” Danielle designed a three-piece Merino wool outfit, comprising wide-leg black pants made from recovered wool fabric she sourced from a Melbourne op shop, a classic tailored jacket with a detachable collar that could be worn inavarietyofways–suchasascarf–and a superfine white knit top with lace trims around the cuffs. WOOL IN BLOOM AT SHEEPVENTION 18 OFF FARM
In the Shops - March 2019