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Beyond the Bale : September 2017
4 OFF FARM Anew partnership has been formed between Australian wool and Australian Rugby Union (ARU). AWI’s subsidiary and marketing arm of the Australian wool industry, The Woolmark Company, has joined forces with the ARU to promote the strong heritage and natural connection between these two great Australian icons, with new Wallabies wool scarves and retro playing tops a fitting way for Australians to show some natural fibre and national spirit. The scarves are available now to purchase for $69.95 ($59.95 for woolgrowers), and the supporter jerseys – recreations of the 1937 and 1938 playing tops worn by the Wallabies in Test matches against South Africa and New Zealand – will be available soon. The history of Australian wool and Australian rugby is inextricably linked with rugby union being the game of choice for many Australian wool-growing families. Long before the game turned professional, many players worked on sheep properties and spent their weekends playing for their local town, district or, in rare cases, even playing for Australia. ARU General Manager Commercial, Pete Sciberas said, “We’re delighted that Woolmark are joining our partnerships family. They represent one of the most iconic brands and products in Australia, and have a natural affinity with the rugby Woolgrowers and sporting fans across the country now have the chance to cheer on the Wallabies wearing new Wallabies scarves made from 100% Australian wool. Retro playing tops for supporters, also made from 100% Australian wool, will be available soon. community, much of which is based in rural and regional Australia.” AWI CEO Stuart McCullough said Australian wool and Australian rugby were both products that helped establish the nation as a world force and put the country on the map. “In the same way that very few people witness the passion, sweat and sacrifice it takes for a player to make that step up to the world stage, very few people get to observe how the world’s finest natural fibre transitions from the farm to the shopfront,” Mr McCullough said. “The creation of a Merino wool garment begins long before it sits across the shoulders of the rugby fans across the world; it begins with the passion, sweat and sacrifice of a woolgrower looking after their flock.” During the remainder of the year, the nation will be cheering on the Wallabies in Rugby Championship Tests against South Africa and Argentina, and a Bledisloe Cup clash against the All Blacks in Brisbane, followed by an end of year tour during which they will be playing Japan, Wales, England and Scotland. Grab a wool scarf and raise your voice for the Wallabies! To purchase the Wallabies wool scarves, visit www.heraldsun.com.au/shop (enter the code WOOLMARK to receive the $10 discount) or phone the Herald Sun Shop on 1300 306 107. Current Wallabies Nick Phipps and Bernard Foley proudly wearing the new wool scarves. Former Wallaby Jim Miller on his property Cooininee, a 4,451ha property on the Murrumbidgee Rivera at Jugiong in the central east of the Riverina in NSW. PHOTO: Brad Newman, Food Miles magazine. THE FIBRE OF RUGBY “I had such fond memories of my time in the 1960s representing Australia and touring and playing the game with the best in the world, and here I am now 60 years later running sheep at the top of their game and producing a wonderful article of wool, made out of 19.5 micron, the type of wool I grow. JIM MILLER
In the Shops - September 2017