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Beyond the Bale : June 2017
Duncan the shearer is featured in the campaign: "The sheds have a great environment and energy; I really enjoy working as part of a big team." Todd the shepherd featured in the campaign: "Day to day we go around to all the sheep and make sure they're all healthy and happy. Anything we can do for them, we do. We try to make their life as easy as possible." Country Road's winter collection features woollen products for women, men, children and the home. Country Road's promotional campaign -- titled 'Close Knit' -- emphasises family, friends and shared experiences, as well as beautiful woollen winter knits. Woolgrower Julian von Bibra, on his 'Beaufront' property: "It's a pretty special place. The key to it is a lot of native bush where the sheep can run; that's definitely unique." The promotional campaign was shot on a working sheep farm, on Bruny Island in Tasmania, to emphasise the origin of the fibre that is heavily featured in the collection. 19 OFF FARM
In the Shops - September 2017