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Beyond the Bale : December 2015
18 OFF FARM NEULANA Air – one of four fabrics in the NEULANA range. This premium woven 100 per cent Merino wool fabric, suitable for smart casual jackets, offers warmth without weight. NEW RANGE OF LUXURY MERINO WOOL FABRICS UNVEILED The General Manager of Nanshan Fabric & Garments Co Ltd, Mr Song Riyou, at the launch of the NEULANA fabric range. Collaboration between AWI and one of China’s leading textile enterprises, The Nanshan Group, has created a new innovative range of 100 per cent Merino wool and wool- blend fabrics. The new range, comprising four different fabrics known as NEULANA, was launched at the Intertextile Shanghai Apparel Fabrics trade show in October. NEULANA Elite is for elegant and luxury suits, NEULANA Protect is for machine washable and weather resistant coats and jackets, NEULANA Air is for upper or smart casual wear and NEULANA Accessori is for accessories including scarves and shawls. “Nanshan Group has developed a long-standing relationship with AWI over the years,” said Shandong Nanshan Fabric and Garment Company Ltd General Manager, Mr Song Riyou. “Our close cooperation has resulted in successful achievements such as the establishment of the Wool Development Center and the International Wool Education Center. The NEULANA new fabric collection, made from Australian Merino wool, highlights the industry’s constant innovation and development.” According to AWI General Manager Product Development and Commercialisation Jimmy Jackson, NEULANA fabrics are the result of intensive research and development during the manufacturing stage. “AWI’s technical team has been working closely alongside Nanshan’s production and design team during the past few years to optimise the manufacturing processing conditions, which eventually led to the development and launch of the NEULANA range of fabrics,” explains Mr Jackson. “The initial work was carried out on sample equipment at the Wool Development Centre, which was set up in October 2013 as a collaboration between Nanshan and AWI, before scaling up to industrial scale production of the new range of woven fabrics.” NEULANA Elite fabric, ideal for suiting for men and women, is made from Australian Merino wool fibres on which the latest stretch technology has been applied, resulting in a lightweight woven fabric with a cashmere- like hand feel and a subtle silk-like sheen. NEULANA Elite fabrics are available in 100 per cent Merino wool and wool blends. A range of shirting fabrics is also available. NEULANA Protect fabric, perfect for weather resistant coats and jacket, uses pre-stretched Australian Merino wool fibres that are then temporally set. Following the spinning and weaving process, the 100 per cent Merino wool fabrics super contract during the finishing process, resulting in fabrics having a significantly higher weave density. This makes NEULANA Protect fabrics naturally both wind and water resistant. NEULANA Air is a premium woven 100 per cent Australian Merino wool fabric offering warmth without the weight. By using special treatment technology, a loose-yet-full structure is formed inside the yarn resulting in a resilient fabric with a loft, bounce and touch suitable for outerwear such as high-end men’s casual jackets. NEULANA Accessori has a soft, smooth handle and silky lustre that allows for an elegant and luxurious end product made from 100 per cent Australian Merino wool. Maximising the natural properties of wool such as the ability to hold dynamic colours and suitability for all seasons, premium accessories can be produced. • Years of intensive research and development between AWI’s technical team and the production and design team of leading Chinese textile enterprise The Nanshan Group has resulted in the launch of a premium woven fabric collection called NEULANA. • NEULANA comprises four different Merino wool and wool-rich fabrics for a wide range of apparel and accessories. • The Wool Development Centre, co-founded by AWI and The Nanshan Group, played a critical role in the development and production of this innovative and premium fabric collection.
In the Shops - March 2016